Between wind and tide, a family craft continues without many words. The deeper meaning of work isn’t in what you do alone but in what is shared between generations.
A quiet family story of the Cornellisse and Nelis, craft passed on, the Carhartt Active Jac a witness rather than a statement. In partnership with Carhartt we conceived and produced the European campaign, delivering all assets across formats and platforms.
We handled film and photography end to end, delivering a documentary style hero film in three languages, platform specific social assets, separately shot bumpers, and campaign photography.
